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New MH Director for Europe Named by Hyundai

Seventeen-year industry veteran Peter Verbiest has been named Material Handling Director for the European market by Hyundai.

In close cooperation with Hyundai’s branches and European dealer network, Verbiest will lead the European Sales department, the After Sales department and the Product Support team. He will be developing and implementing commercial strategies with focus on long-term partnerships while securing HCEE’s business objectives in Europe. He will be based at the European headquarters in Tessenderlo, Belgium, and speaks fluent Dutch, French, German and English.

“Europe remains one of the key focus areas for the global MH business in the next coming years. The hiring of Peter Verbiest will accelerate the next steps. We are happy in welcoming Peter Verbiest into our Hyundai family,” said Johan Thiels, HR Director at HCEE.


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